Airtel Thanks app adds to the thrill of the cricket season with Airtel Cricket Bonanza
Bharti Airtel (“Airtel”) has stepped up the excitement around the ongoing cricket season with the launch of Airtel Cricket Bonanza in partnership with NDTV.
Available to all Airtel customers on the Airtel Thanks app, Cricket Bonanza is a collection of highly interactive and engaging cricket games and quiz contests.
In addition to a super gaming experience, participants get the chance to win exciting daily and weekly prizes such as Samsung smartphones, Sony Bluetooth speakers and Amazon shopping vouchers. Users will also get to accumulate points based on their participation and One lucky winner gets the opportunity to take home a Royal Enfield 350 motorbike at the end of the contest.
- Predict to Win: Participants need to predict match scores in three simple questions
- Quizmania: Users can invite and compete with their friends and family by answering questions about their favourite cricket teams Spin the Wheel: Users can spin a digital wheel to take home daily and weekly prizes
- Game Play: Interesting cricket games such as Fielder challenge and Super Cricket to win prizes and accumulate points
Airtel Thanks app users will also get cricket news, match schedule notifications and score alerts via NDTV to stay up to date on all the cricketing action.
Airtel Cricket Bonanza will be available on Airtel Thanks app till November 10, 2020.
Adarsh Nair, Chief Product Officer, Bharti Airtel said: “Our endeavour is to make Airtel Thanks app a one stop destination for all the needs to our customers, from services to best-in-class entertainment. We are thrilled to bring a gamified cricket experience to our users through NDTV and add to the thrill of the ongoing sports season.”
Arijit Chatterjee, Chief Strategy Officer, NDTV said: “ We are very excited to be a part of this initiative with Airtel, as we strive to bring a one-stop gaming destination to the Airtel users along with great content. As always, building a superlative user experience which marries content, commerce and communities is part of the NDTV DNA and we are happy to bring this to the Airtel users during this cricket season”
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