nexGTv adds diversity to its catalogue by acquiring digital telecast rights to British-Australian
short film, The Comedian, from UK-based Daehan Drama
If you are fond of watching meaningful and dramatic narratives, then nexGTv’s latest announcement will definitely delight you. India’s largest subscription-led video entertainment app has acquired the digital telecast rights to popular short film, The Comedian, from UK-based Daehan Drama. The new addition will allow nexGTv subscribers across the globe to watch the 15-minute long film about an aspiring stand-up comedian who uses comedy routines to spark a connection with a Chinese girl, new to Australia, while they are surrounded by an empty urban landscape.
By securing the digital rights to The Comedian, nexGTv brings this dramatic short film to Indian viewers around the world, enabling an enriched experience for those with evolved entertainment sensibilities. The latest move adds more diversity to nexGTv’s extensive catalogue of entertainment offerings including 130+ live regional and national TV channels, and underlines its commitment to showcasing more international web-based content on its platform.
Speaking on the announcement, Abhesh Verma, COO – nexGTv, said, “We are noticing an increasing number of Indian viewers growing fond of good international scripts and content to satiate their entertainment needs. Further, many of our users prefer shorter-format entertainment that they can enjoy at any time of the day for a quick break from the mundane. Adding The Comedian to our catalogue was inspired by these observations of our consumer patterns. Our motive is to procure more such international content for our platform so that we are able to deliver the best global entertainment solutions to our Indian and global viewership.”
The Comedian is a part of the paid packages on nexGTv, and users can enjoy the short film seamlessly on its web and mobile platforms by either logging on to www.nexgtv.com, or through the nexGTv mobile app which is available on both Android and iOS platforms.
About nexGTv and DigiVive:
With over 25 million downloads, nexGTv – the flagship, multi award-winning application from DigiVive – is the unmistakable TV button on your mobile. Offering unlimited and compelling entertainment across multiple devices (mobile, tablets or laptops/PCs), nexGTv offers its users an unrivalled suite of 150+ Live TV channels aside from a huge content library comprising movies, TV shows & videos for every mood. The app has won numerous awards including ‘The Best Digital Experience’ at the prestigious World Communication Awards 2014, in London, and is ranked amongst the Top Entertainment applications in app stores.
In keeping with its mission of providing the most relevant entertainment solutions to consumers across age groups, nexGTv has launched several dedicated apps for its users around the world. It launched nexGTv Kids to curate and deliver the most entertaining and educative content meant especially for the kids aged between 2 to 10 years. The platform’s exclusive news app, nexGTv News, has been launched as the go-to destination for mobile-based video news content aimed at revolutionizing the way news is currently consumed in the country through enhanced accessibility. Through its partnership with One Network Entertainment Pvt. Ltd (ONE), nexGTv has also launched the Comedy One, a first-of-its-kind comedy app having premium original comedy content ranging from stand-up, gags and spoofs to sketches and web-series. iFaith, nexGTv’s exclusive devotional app, will enable anytime, anywhere access to devotional content for nexGTv users. nexGTv has also delighted fitness enthusiasts by launching an exclusive Yoga app, nexGTv Yoga, which enables access to a host of videos on meditation, breathing techniques and yoga postures anytime, anywhere. The nexGTv Movies n Music app has been launched specifically for movie and music buffs around the world, and boasts of a library comprising nearly 2500 movies including titles such as Singham Returns, Holiday, Ragini MMS 2, Buddha In A Traffic jam, many more. Moreover, in order to enhance accessibility, the company has rolled out My nexGTv, a wrapper/aggregator tool that allows users to manage, install and access multiple nexGTv apps such as nexGTV Kids, nexGTV Yoga, nexGTV News and nexGTV Comedy One etc through one consolidated platform.
nexGTv has partnered with leading channels such as B4U, 9X Jalwa, Tashan, B4U Music, M Tunes and 9XM Music to showcase high-quality entertainment solutions on its platform. Meanwhile, its partnership with India’s leading digital media firm, Culture Machine will enable access to various digital channels like Being Indian, Put Chutney, Blush, Epified, What’s Trending India, Whack, Old Delhi Films, Rascalas, Vendhar TV etc to its viewers. Moving towards international web series content, the platform has acquired the digital telecast rights to UK-based Daehan Drama’s popular comedy web series, At the Counter in order to diversify its offerings with high-quality international content.
But that is not all. SPOTLight, India’s first mobile talent discovery platform, has been introduced by nexGTv with ace director and master storyteller Imtiaz Ali as the creative judge, as a medium to enable both amateurs and professional video enthusiasts to not only showcase their talent pan-India, but also earn off it. nexGTv also unveiled an original 14-part mobi-series in association with Priyanka Chopra and Fluence, ‘It’s My City’, in order to provide relatable and engaging video entertainment content to the country’s new-age digital viewership. In her inimitable style, Priyanka Chopra appears in and as herself, assuming the mantle of an official landlady, unofficial guardian and protective friend to the young protagonists.
Conceived by technology professionals together with deep consumer insights, DigiVive focuses on creating offerings in line with trends, with best-in-class content, ease-of-use, availability and affordability, giving consumers an unparalleled and immersive viewing experience. Its partners include leading telecom operators and OEMs. Established in 2010, DigiVive is a group company of Media Matrix Worldwide Limited which is listed on the BSE. It provides expertise across Direct to Consumer and Managed Value-Added Services.
For further information, visit http://www.nexgtv.com.
