Strategy Analytics: New Car Connectivity Options Give Consumers More Power, Data Throughput than Ever Before
New technologies hitting the market in 2020 will give consumers better and more capable device connectivity options than ever before, Strategy Analytics 2019 In-Car Wired and Wireless Connectivity report finds.
Among some of the big developments in the space include the long-anticipated wireless implementations of Apple CarPlay and Android Auto finally going mainstream with the introduction of Ford’s Sync 4 system utilizing Wi-Fi, increased use of the versatile and powerful USB-C standard, and more cars using “phone-as-key” technology utilizing Bluetooth Low Energy (BLE) and NFC.
“The influence consumer electronics and mobile devices is having on the automotive industry is undeniable,” said Edward Sanchez, Senior Analyst, Automotive for Strategy Analytics. “Although automotive validation and testing for some of these technologies is significantly more rigorous than for consumer electronics, customer demand is unrelenting. We’re seeing innovation happening in the in-vehicle connectivity space like never before.”
“OEMs and Tier 1s are significantly stepping up their game when it comes to connectivity,” said Richard Robinson, Director, Automotive Infotainment and Telematics, Strategy Analytics. “The connectivity features and capabilities now available in the car were the stuff of dreams just a few years ago.”
The report also looks at some automotive-qualified Wi-Fi/Bluetooth 5 combination chips coming on the market, as well as developments in the area of NFC, Ultra-Wideband (UWB), as well as global and regional shipment forecasts for Bluetooth, USB, Wi-Fi, and NFC.
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Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America, Europe and Asia, Strategy Analytics delivers insights for enterprise success.
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