WildWorks Taps Exim LATAM To Represent Animal Jam In Latin America
WildWorks, a leading developer of online worlds and free-to-play games, today announced the appointment of Exim LATAM as the company’s first licensing agent signee in Latin America to represent Animal Jam consumer products and promotion.
With more than 75 million registered users in more than 200 countries, Animal Jam is an online playground for kids to explore and learn more about the natural world around them. Latin America is one of the game’s fastest-growing regions with 9.5 million total registered users to date, marking a 550% user growth in the last two years.
With the game continuing to make strides in Latin America, Exim LATAM will work directly with Peeko, who handles worldwide licensing rights for the brand, to bring partners on board to enhance the Animal Jam experience for kids and parents in Latin America through new children’s products.
“Our Animal Jam players in Latin America are extremely engaged, spending an average of 65 minutes playing the game every day. Their excitement about animals and the natural world is extraordinary, which is why we’re always looking for new ways to let our fans explore their passions,” said Clark Stacey, CEO of WildWorks. “We’re thrilled to welcome Exim LATAM to the team as we expand our licensing program in Latin America and work to bring kids more of what they love.”
“For Exim, it is an honor to be the representative agent of a property that is setting a trend in the Latin American market,” said Ximena Duque, General Manager of Exim Latin America. “We hope to create a robust licensing program for the growing number of supporters of the game in the region.”
To learn more about Animal Jam, visit www.animaljam.com.
WildWorks is an interactive entertainment company that creates super fun games for kids. Its audience expertise, brilliant game design, and dedication to ethical online commerce ensures that both parents and kids feel happy and safe during playtime. A kid’s attention is a terrible thing to waste, which is why WildWorks is committed to constantly innovating new ways to educate and delight through purposeful play. For more information, please visit www.wildworks.com.
Peeko creates and manages brands for entertainment and consumer products. They work happily in their studio tucked under the bright blue skies and mountains of Salt Lake City. For more information on Peeko, visit www.thepeeko.com.
Exim is a complete licensing agency operating in several countries in LATAM: Colombia, Ecuador, Central America, Panama, Caribbean, Peru, Chile and Argentina. Exim has a convenient strategic geographic location that allows it to be close to most main cities to attend to their licensees and retailers. They have led a prominent position in the region establishing a great environment for brands in licensing, promotions and entertainment. Exim has many years of experience creating and nurturing brands to the success of their licensors.