The studio’s debut title, code-named “Project Loki”, will be published by NEXON in Korea and Japan, and NetEase Games in China
Theorycraft Games has announced multi-year publishing partnerships with two industry giants, NEXON and NetEase, to bring their debut title, codenamed ‘Project Loki,’ to players in Korea, Japan and China.
Described by players as “League meets Apex meets Smash,” Project Loki has been iterating with a live playtesting community since Theorycraft’s formation, seeing over 150,000 players signed up to playtest, and running over 50+ unique playtests in North America and Europe. It was the strength and reception of those playtests, as well as the veteran team at Theorycraft, that led NEXON and NetEase to bet big on this in-development title.
“It’s rare to come across an opportunity like Project Loki and we are committed to bringing the title to our audiences because we believe they will appreciate its unique combination of deep competition and unpredictable fun,” stated Joo Yi, Head of Partnerships at NEXON Korea. “With team members having helped build blockbuster franchises such as League of Legends, VALORANT, and Overwatch, we firmly believe in the capability of Theorycraft Games and are honored to bring their first title to Korea and Japan.”
“Theorycraft’s ‘10,000-hour games’ game design concept aligns perfectly with NetEase’s identity as ‘Game Enthusiasts’. The creative game design of Project Loki, along with its competitive potential demonstrates unlimited imaginative space to us,” said Frank Xiang, Vice President at NetEase Games. “We believe this collaboration will be highly successful, and we have full confidence in the potential for Project Loki in the competitive gaming market in China.”
Theorycraft Games will continue to self-publish Project Loki for the rest of the world as the studio remains focused on building the game via their live community and monthly playtests.
“We recognize the incredible privilege it is to be a new, independent studio with two remarkable publishing deals while still in alpha development,” said Michael Chiang, Head of Asia and Global Corporate Development for Theorycraft Games. “We’re thrilled that these two industry titans believe in Project Loki. Like us, we know that both NEXON and NetEase appreciate deeply engaging, community-focused games, as we’ve already seen with their own titles like MapleStory (NEXON) and Naraka: Bladepoint (NetEase). We couldn’t ask for better partners to bring Project Loki to gamers in Asia.”
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