Entertainment organization adds to growing creator network with global appeal
After dropping hints and teasing big news, the truth is out: JustaMinx joined Envy Gaming. The Irish content creator is a rising star in the livestreaming community and boasts more than three million followers across her Twitch channel and social media platforms. She joins a growing lineup of streamers and content creators signing with Envy in the last six months.
“JustaMinx is a leader in the newest generation of content creators on Twitch,” said Andrew Peterman, Chief Content Officer at Envy Gaming. “She’s built a loyal and passionate community who support her and engage with her content regardless of format or subject. We’re thrilled to add more up-and-coming talent to Envy that builds and speaks to a diverse audience.”
Over the past year, JustaMinx’s following has surged in popularity and she has reached an audience of as many as 20,000 concurrent viewers to a daily stream. JustaMinx takes pride in offerings fans a channel to find content ranging from gameplay of popular titles like Minecraft and Among Us, to podcast and talk show appearances to events with other creators and more. She also hosts her own podcast, E-Girl Rejects.
JustaMinx is a longtime fan of Envy’s Overwatch team, which holds the Guinness World Record for longest winning streak of any team in the world. She joins content creators and streamers including Call of Duty star Tyler “TeeP” Polchow, chess pros Alexandra and Andrea Botez, and Call of Duty: Warzone competitors Bobby “BobbyPoff” Poffenbarger and Sebas Beron as leaders in the Envy creator universe.
Envy and JustaMinx are planning a cobranded merch drop, including a limited-edition “JustaMinx x Envy” flask. A move across the pond to Texas may be in the cards for JustaMinx in the near future, too.
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